We were a tad disappointed that the hot blonde Swedish lady in this viral was pixelated in certain parts, but it all makes sense at the end of the video.
Swedish clothing stockist Bjorn Borg is currently giving away free pixel pants to customers in Sweden and this viral advert showing off the cool jocks is certainly helping to get the Bjorn Borg name out there.
The jocks in question are skin coloured, but they have the private parts of both the male and female versions pixelated out, just like in the viral.
Sadly, the offer is only open to customers in their Swedish stores, but we’re sure a pair or two will crop up on eBay, if you’re that interested.
JOE's Icon of Style: Colin Firth
Read more about: