JP McManus v Facebook

One of Ireland’s richest business men, multi-millionaire JP McManus, is attempting to sue Facebook for failing to remove fake profiles on the social media networking website.

The racehorse owner is taking a case against Mark Zuckerberg’s company for alleged breaches of privacy and data protection after attempts from McManus’ representatives to take the profiles down were unsuccessful.

Since then, only one of the three profiles posing to represent McManus on Facebook has been removed.

"Our terms of service are unique in that you have to be who you say you are, we're among the best on the web for that," a Facebook spokesperson said.

McManus is seeking damages for defamation, malicious falsehood, fraudulent misrepresentation and negligence.