One of the most shocking corporate documentaries ever made is available to watch this weekend

Rory Cashin

Brought to you by NOW

How would you feel if you lost FORTY SEVEN BILLION DOLLARS??

There are some documentaries that just leave your jaw hanging in pure shock, while being thoroughly entertained. Tiger King immediately comes to mind, as do the likes of LuLaRich, or FYRE: The Greatest Party That Never Happened.

Once it arrives on Irish screens this week with a NOW Entertainment Membership, it is likely that WeWork: Or the Making and Breaking of a $47 Billion Unicorn will join that list.

It tells the story behind the rise and fall of one of the biggest corporate flameouts and venture capitalist bubbles in recent years. Taking a deep dive on the WeWork business and its hippie-messianic leader Adam Neumann, the documentary asks the very serious question: Was he trying to create a cult?

Critics in the States had some very positive things to say when it screened there earlier this year:

San Francisco Chronicle – “Between the talking heads, Rothstein also uses kinetic imagery and spry cutting to keep the potentially eye-glazing subject matter as gripping as a true crime mystery, which it kind of was.”

Cinevue – “Capturing Neumann’s fall from grace, this film illuminates some of the most hard-hitting professional and social anxieties of our age.”

The Guardian – “Jed Rothstein’s very entertaining documentary is another horror story from the tulip-feverish world of tech startups.”

FilmThreat – “It’s a story of very flawed people who followed the pied piper to a new world that doesn’t exist.”

The Film Stage – “WeWork is a fascinating character study of the kind of entrepreneur that is often embraced without criticism by the financial press as a ‘thought leader’ while offering vague catch phrases about ‘disruption’ and ‘transformation’.”

WeWork: Or the Making and Breaking of a $47 Billion Unicorn is available to stream on NOW with your Entertainment Membership from Saturday 27 November.