Boris Johnson blimp takes flight over London
He's full of hot air, etc...
Yes, it's another political hit in the form of a giant inflatable blimp that takes to the sky to haunt all those who witness it.
Following on from such classics as the Donald Trump Baby Blimp and the giant Minion that caused havoc on the Old Swords Road in 2015, Boris Johnson has now been immortalised in a similar fashion.
The eye-catching centrepiece was launched in Parliament Square in London on Saturday morning ahead of a 'No to Boris, Yes to Europe' protest organised by March for Change.
There he is now.
And in flight next to the Houses of Parliament:
Quite the image.
The torso of the blimp - not a sentence we're used to writing, admittedly - bears a reference to the supposed £350 million in savings that the Leave campaign pledged would go towards Britain's National Health Service instead of the EU.
Nigel Farage also gets name-checked on the lower half, for good measure.
As of now, Britain is scheduled to leave the EU on 31 October, with Boris Johnson the overwhelming favourite to succeed Theresa May as Prime Minister next week.