The average price of a hotel room in Dublin already hit record highs in May.
Irish hotels have seen a spike in last-minute bookings in response to the scorching temperatures and wildfires being endured by large parts of the Mediterranean.
In recent weeks, the likes of Greece, Italy and Spain have all seen dangerous wildfires wreak havoc, with many tourists plans impacted.
Thanks to new figures from AI-powered hotel technology provider allora.ai, it has now been revealed that these extreme weather conditions have paved the way for a 14% increase in four and five star Irish hotel bookings over the last week.
The data also highlights the fact that over a third of holidays booked within Ireland this summer are now short lead stays.
Prices for four and five star hotels are rising again as bookings spike. (Credit: Getty Images)Irish hotels see prices rise yet again:
Speaking to the figures, Allora.ai CCO Michael De Jongh said;
“Post Covid there was a significant increase in booking lead times, with the average time between when the guest books and arrives at the hotel rising from 57 days to 67 days.
“But last-minute bookings- where the guests will arrive in less than a week after booking- are now surging”.
This surge in bookings is also placing a strain on room availability, with hotel prices also increasing in line with demand, according to the hotel provider.
The news of price increases comes off the back of a CBRE Ireland report from earlier this month, which revealed that May saw the average cost of a Dublin hotel room hit record highs.
Averaging at €209 per night across the month, the average price for a room in the capital this year so far equates to €170.
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