We approve, we very much approve.
Superbowl XLIX is only around the corner, so as well as all the build-up about the actual game in the next week or so, expect to see major brands competing with another to deliver the best Superbowl ad.
Victoria’s Secret have come out of the blocks early and their premise is an extremely simple one: gather together some of their best known models and get them to play a game of American Football against one another.
The likes of Candice Swanepoel, Lily Aldridge and Adriana Lima are all in there and while we’re no fans of ads interrupting the action, we don’t foresee too many complaints when this goes out after the fourth quarter 2-minute warning on February 1.
