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22nd Jun 2016

Here’s why Youtube added a rainbow heart to its logo

JOE

Youtube launched a new campaign this week.

If you head over to Youtube today, you’ll notice a little rainbow heart beside the logo.

Screen Shot 2016-06-22 at 11.06.58

This is part of a campaign they have just launched on their official channel, Youtube Spotlight.

The campaign, called #Proudtobe, aims to celebrate the LGBTQA community all across the globe.

If you click on the heart it will bring you to a page with videos all relating to the LGBT+ community.

The main video features people from all over the world who are sharing their stories about coming out and celebrating their identity.

Video via: YouTube Spotlight

The company explain below the video that Youtube is a place for all types of people and that, in light of recent events, it is crucial to celebrate equality.

“Now, more than ever, it’s important that we help accept, love, and celebrate one another. In the wake of the tragic events in Orlando, we stand together in support of the LGBTQ community.

“We stand together with everyone who has the courage to own and share their identity. We stand together to show the power of solidarity, the power of love, the power of pride. To those beautiful and brave voices who continue to make YouTube the vibrant, diverse and empathetic community it is, we are #ProudToBe with you.” It reads.

The channel features videos on advice, celebration, pride and other topics in relating to the LGBT community.

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Topics:

LGBT,YouTube