Do you follow them?
A study conducted by mobile phone provider Meteor has revealed that Conor McGregor and Pippa O’Connor are the most influential social media personalities in Ireland.
McGregor and O’Connor commanded 20% of votes from male and female respondents respectively, with Brian O’Driscoll (7%), Cian Twomey (3%), Amy Huberman (13%) and Suzanne Jackson (7%) also featuring prominently.
The study also revealed that Irish people use Facebook far more frequently than any other social media app – seven in 10 people said they used it more frequently than Twitter (8%), Snapchat (8%) and Instagram (7%).
68% of women, meanwhile and 56% of men said they were likely to buy a product recommended by one of their favourite social media personalities, while 47% of those surveyed said they get ‘most of their news’ from social media links as opposed to online news sites (34%) and traditional news sources (19%).
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