We can imagine this being very popular…
Breaking into new markets in business can be very difficult so any help and advice is very much welcomed by those starting out in the business world.
Anna Doyle, is the founder and owner of Soul Threads, an Irish company operating since 2014 that creates custom sneakers and apparel. The stylish designs have proved a huge hit with Irish customers but Anna wants to expand her sales to new markets.
https://www.instagram.com/p/BM4fS3IA7xR
She contacted JOE’s exciting new business podcast, The Capital B, to get some advice on the subject.
Step forward, Nasal Medical founder Martin O’Connell, who has successfully breached into other markets outside of Ireland and is willing to lend the secrets of his success in selling products outside of Ireland.
His company have recently launched a product, called a Discreet Snoring Aid, which is receiving a lot of interest in foreign markets already.
Speaking on The Capital B about his product, Martin said: “The first product here addresses the huge problems associated with snoring and mild sleep apnea. But we kind of target the snoring market.
“Basically it’s a device that’s inserted into the nose and opens up the airways for people that have restrictions in the nasal cavity, or people that have deviated septums.
https://www.youtube.com/watch?v=xJHEUGZYVg8
Video via Nasal Medical
Martin’s background is in electrical engineering and he came up with the idea for the product when the cattle on his family farm were decimated with tuberculosis.
We won’t get into the technical side of it too much, mostly because it is far beyond our comprehension, but through this tragedy the Discreet Snoring Aid and Discreet Nasal Filter were born.
The product is in all major chains in Ireland and is receiving a lot of interest from stores and distributors abroad.
Listen to the segment from the 35-minute mark on The Capital B below…
