Maison Kitsuné is a Parisian music and fashion label known only to those who know music and fashion. Home to Northern Ireland’s very own Two Door Cinema Club, the electro pop label is a burgeoning fashion force…
It first came to my attention towards the end of 2011 when I discovered a French group called Yelle who are also signed to the label. From there, I delved further into the label and found out more about its background.
Jay-Z sporting a Maison Kitsuné jumper. Image via Kitsuné Journal
Inspired by a fusion of French and Japanese culture (kitsuné is Japanese for fox) it has moved from the underground to the streets of London, on the back of Jay Z no less.
Watch Two Door Cinema Club wear Maison Kitsune in the video for their hit single ‘Sleep Alone’. Look out for the fox motif on the left breast of the shirts and sweaters…
Video via Two Door Cinema Club.
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