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Pic: This Limerick shop is summoning the spirit of Lionel Richie to boost sales

Published 08:17 27 Jul 2015 BST

Updated 10:12 27 Jul 2015 BST

Alan Loughnane
Pic: This Limerick shop is summoning the spirit of Lionel Richie to boost sales

Homelife

What a feeling, when your sales are climbing...*JOE gets coat and runs away from the haters*

Lionel Richie has a cult status in JOE Towers, somewhere in-between Gary Breen, Clinton Morrison and Bosco. It seems that Supervalu in Casteltroy, Limerick are a fan of the 'Endless Lover' singer as well, if their sales technique is anything to go by. We're sure the manager of the shop was up all night long thinking of this sign... https://twitter.com/zuroph/status/625393887700484096 This parody Supervalu Twitter account also chimed in with this golden reply to a customer's Tweet. https://twitter.com/SuperValuCusCar/status/625410855010758661 We're not sure Lionel will fully endorse this statement though...

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Pic: This Limerick shop is summoning the spirit of Lionel Richie to boost sales