If there’s one place that fashion forgot, it’s the world of cycling. Until now, that is
JOE always makes an effort to look stylish in every part of our lives, but there is one area where function must come before fashion: on the bike.
As an urban cyclist (it’s how we get in and out of JOE towers every day) you will normally be draped in high-vis, hoodies and old t-shirts that you don’t mind getting rain and mud all over, so we end up not looking very cool at all. Don’t worry though, JOE simply goes into our walk in wardrobe when we arrive at the offices to choose from a selection of finely tailored suits.
But we need not worry about that anymore, as the folks at River Island have decided to combine comfort, function and style in their RI Cycle (get it?) collection that is perfect for the fixie-owning hipster in all of us, or is pretty handy if you just need to get on the bike and go somewhere where gym shorts and lycra tops are not in the dress code.
Black RI Cycle stripe t-shirt – €32.00
Sporty and stylish, this black stripe RI Cycle t-shirt is a must have for any cyclist. Features short sleeves and crew neck
Dark wash RI Cycle jeans – €65.00
From grease and oil to rain and mud, any jeans that you cycle in will take a bit of punishment. These dark wash RI Cycle jeans roll up so that you can get them away from the chain, as well as having loops on the waistband to store your bike lock and stretch twill for extra mobility, these are an absolute essential.