SuperValu has absolutely nailed it with its Christmas ad
There won't be a dry eye in the house.
SuperValu has released its Christmas ad for 2020 and we're guessing you're going to want to watch it in the dark where no one can see your tears.
We'd explain what's happening but it's probably easier for you to watch it in full below.
Who knew one small boy and his Christmas wish could have such an effect on the public?
Clip via SuperValuIreland
It affected people in different ways but it's safe to say, it's had a profound effect on many of those who watched it.
Whomever came up with that #Supervalu add should really take a bow. So clever, touching, memorable, appropriate and heart warming. We'll have an empty chair at the top of our Christmas table this year. This add reminded me of that but still was very beautiful in its simplicity.
— Graham Clifford (@GrahamJClifford) November 12, 2020
We don't need a John Lewis Ad this year, we've got the Supervalu one
— Tammy Hennessy (@oatallydiffrent) November 12, 2020
YES I watched the SuperValu ad and teared up WHAT of it
— Jenny (@jnfrcrk) November 12, 2020
hello I’m here to join the online support group for people who can’t stop bawling over the SuperValu Christmas ad
— halloween tinsel (@motlinebling) November 11, 2020
— nathan (@nathanxjohnston) November 11, 2020
I wasn’t ready for the SuperValu Christmas ad 😭😭
— ₗₐᵤᵣₑₙ (@laurenmackey94) November 12, 2020