Search icon

Life

13th Jan 2014

Video: Guinness’ epic new ad goes into the Congo with Les Sapeurs

Great ads are like buses, you wait for one etc etc...

Tony Cuddihy

http://youtu.be/B-3sVWOxuXc

Great ads are like buses, you wait for one etc etc…

Hot on the heels of the Dead Poets Society-inspired promo for the new iPad Air comes the latest Guinness ad, which shows a day in the life of Sapeurs.

‘La Societé des Ambianceurs et des Personnes Élégantes’ translates as ‘The Society of Elegant Persons of the Congo’ and they earn every bit of it, as you’ll see from the ad itself.

It’s early in the year, granted, but it’s hard to see how Guinness will top this before 2014 runs out.

Quality stuff.

LISTEN: You Must Be Jokin’ with Aideen McQueen – Faith healers, Coolock craic and Gigging as Gaeilge

Topics:

Advert,Guinness