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22nd Oct 2013

Video: Honda’s latest advert features some mind-boggling optical illusions

Honda has made some brilliant adverts in the past, but we think this is definitely one of their best yet.

Oisin Collins

Honda has made some brilliant adverts in the past, but we think this is definitely one of their best yet.

The whole point of the advert is to make the viewer believe that the impossible is actually very possible and that often things aren’t quite what they seem… hence the optical illusions. That’s the idea behind the new Honda CR-V 1.6 diesel, which according to Honda is a “bigger car experience with smaller car economy”.

In fairness, it’s a very cool ad and some of the optical illusions are truly mind-boggling. The video was shot in the stunning Spanish city of Zaragoza and while it is an absolutely class ad and one of their best yet, it will never beat ‘The Cog’.