Search icon

Life

24th Sep 2013

Video: Mercedes-Benz creates a brilliant ad featuring chickens… no cars, just chickens

The marketing minds behind Mercedes-Benz's most recent suspension advert certainly deserve a pat on the back for this brilliant ad.

Oisin Collins

The marketing minds behind Mercedes-Benz’s most recent suspension advert certainly deserve a pat on the back for this brilliant ad.

Mercedes-Benz wanted to get the point across that their cars ensure optimum driving comfort thanks to improved ‘Magic Body Control’ features. So they turned to nature for help…

It really is a great ad as it gets the message across without ever showing the final product. We wonder if they took an inspiration from the 1962 scientific study, ‘The Vestibular System of the Owl’, better known as the ‘Ro-ro-rotate Your Owl’ video…