Video: This bizarre ad for a Kerry tyre company featuring a gyrating Batman made us laugh

It makes no sense but we still love it...

Advertising is a funny thing because it's hard to know what works and what doesn't work because everyone is different so the main thing is to get your message or brand across clearly, we think. Look, just Google it...

That brings us nicely along to a video that was sent into our inbox at editorial@joe.ie because we've been sent an advert from Kerry that's very strange but thoroughly entertaining.

What does a pelvic thrusting Batman, tyres, alloys, a dark room and a tyre and alloy shop in Kerry have in common? Nothing, except for this ad for Kingdom Alloys...

http://youtu.be/6L9IL3C9hUw

Check out Kingdom Alloys here.