Confusion has set in after the takeover of popular store House of Fraser.
The department store was bought at a cut price deal for £90 million by Newcastle United owner Mike Ashley last week. Ashley also owns sports retailer Sports Direct.
In the meantime, it appears that the three-storey House of Fraser store in Dundrum Town Centre has stopped accepting gift cards.
Since the takeover, House of Fraser has confirmed that “As a result of this process Sports Direct has no liability to customers in possession of existing gift cards and vouchers.”
“However we encourage these customers in possession of gift cards and vouchers to send them into the House of Fraser head office at Gift Cards, 27 Baker Street, London, W1U 8AH, whereby replacements will be issued.”
House of Fraser has confirmed on Twitter that this applies to Irish customers of the store as well.
Hi, thanks for your message. Existing Gift Cards and Vouchers aren't being accepted, however they'll be reissued. I've copied the link to our Gift Card Announcement 11th August 2018 for you to view, https://t.co/m8h33Ya0SE. I hope this helps. ~Jade
— House of Fraser (@houseoffraser) August 13, 2018
Hi. Thanks for your tweet. Gift Cards must be posted back to the address provided above. I'm sorry for any inconvenience caused. ~Steven
— House of Fraser (@houseoffraser) August 13, 2018
According to Dundrum Town Centre, there has been no indication that the House of Fraser in Dundrum will close. Ashley has said that the company “will do its best to keep as many stores open as possible. We look forward to turning House of Fraser into the Harrods of the High Street.”
Hi @_Clodagh_M to date House Of Fraser have given us no indication that the Dundrum store may close and it remains popular with our shoppers. If you would like further specific information you might wish to contact them directly via @houseoffraser
— Dundrum Town Centre (@DundrumTC) August 7, 2018
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