The folks over at Coca-Cola are sponsoring the dublinbikes with Coca-Cola Zero ads and we have to say, they look pretty cool…
JOE reader Rosie Fuller has tweeted in the following picture of the new look dublinbikes featuring the Coca-Cola Zero advertisements that now appear on the rear mudguard.
Congrats on the new look Guys!@jcdecauxireland @cocacolazero @DublinBikesApp @dublinbikes2go @lecooldublin @JOEdotie pic.twitter.com/YVafyTmc5A
— Rosie Fuller (@RFuller6) June 27, 2014
Speaking about the new look bikes, Coca-Cola said: “Our partnership with dublinbikes builds on our support for the bike schemes in Galway, Limerick and Cork, which launch in Autumn 2014 and will help people to find a friendly, healthier way to travel.
“Modelled on similar public bike rental schemes in London and Paris, cyclists will be able to pick up and drop off a Coca‑Cola Zero bike from any of the 1,400 docks at 73 locations across these 3 cities.
“Through a joint partnership with the government, National Transport Authority and local town councils, Coca‑Cola Ireland will provide €3 million to fund the bicycle scheme over the next five years.”
Hat tip to Rosie Fuller for sending this our way…
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