Oh no they didn’t.
This controversial image was released over the weekend on TG4 advertising the Ladies league of Gaelic Football as the most important 9 months of a woman’s life.
The image has sparked a lot of debate, some wondering if it was appropriate to link pregnancy and football while others were very impressed with the image saying it was attention grabbing.
RT @ShinnFinn: Is breá liom an fógra seo ó @SportTG4 #Cliste pic.twitter.com/A2xRmQqn2O
— TG4 (@TG4TV) July 20, 2015
Today the TG4 have released three tweets addressing the image and saying it was never meant to be released. TG4 make out it is from an old campaign from 2008/2009 and was not proofed to be aired.
GRMA ar fad. Thanks for the lively feedback on that @LadiesFootball advert. We considered this in 2008 but decided not to use it. 1/3 — TG4 (@TG4TV) July 22, 2015
Never devised to offend or stereotype – quite the opposite. We are very proud of our current advert and … 2/3 pic.twitter.com/GvcDLYmsCS
— TG4 (@TG4TV) July 22, 2015
… 3/3 can’t wait for our live coverage of the 2015 Championship season to start next Saturday 25 July. pic.twitter.com/gubvVOOtvz — TG4 (@TG4TV) July 22, 2015