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26th May 2017

Your Bitmoji is about to get a lot more prominent on Snapchat

Alan Loughnane

Snapchat

A overlooked little nugget from the last update…

Earlier this week, Snapchat added a new update to their app with the most publicised and biggest change coming in the form of their new story feature.

The new feature allows multiple users to contribute photos and videos to the same “Story,” a collection of posts that stay viewable for a limited amount of time. Snapchatters can use the feature by tapping the “Create Story” button on the top-right, and naming their group story.

Snapchat users can then invite other users by username to add content.

But one subtle update on the app that slipped under the radar amid the new stories feature, is the fact that Snapchat changed their app to make your Bitmoji a lot more prominent.

Thanks to the update, people who use Bitmoji avatars are now forced to use them as the image in their Snapcodes, rather than the picture or short video they were able to use before.

Obviously this isn’t a huge change, but it has got people complaining, particularly about the similarities between different peoples’ Bitmoji.

It seems there’s no way to opt out of this either as it has automatically replaced your old image with the Bitmoji. But users who don’t have a Bitmoji don’t seem to have been affected, and they still have their old images on their Snapcode.

Snapchat are under increasing pressure due to slow user growth and the fact that many other social media apps seem to be cloning their ideas, with the Facebook-owned Instagram recently introducing a stories feature.

The stories feature on Instagram has proved hugely popular and in January this year, just 25 weeks after launch, Instagram Stories reached 150 million daily users.

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Snapchat