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11th Aug 2021

Elon Musk’s SpaceX to launch billboard with “selfie stick” into orbit

Clara Kelly

Elon Musk

The company have also said they hope to accept Dogecoin as a form of payment.

Elon Musk’s company SpaceX is set to partner with a Canadian tech startup to launch a digital billboard complete with a “selfie stick” into orbit.

Samuel Reid, CEO and co-founder of Geometric Energy Corporation (GEC), said that his company is partnering with SpaceX to launch an advertisement satellite with a screen for people and companies to display logos or messages.

The billboard will have a “selfie stick” to take photos of the billboard with the earth in the background, however, it won’t be visible from the ground.

People will also have to purchase tokens in order to stake pixel space on the satellite. There are five tokens you’ll be able to buy: Gamma, which determines the brightness of the display; Kappa, which determines the colour; Beta, which determines the X coordinate; Rhoe, which determines the Y coordinate; and Xi, which determines the time your ad will be displayed.

People will also be able to purchase tokens using cryptocurrencies, with the company saying that it would like to eventually see Dogecoin become an acceptable form of payment for the billboards.

“There might be companies which want to depict their logo… or it might end up being a bit more personal and artistic,” Reid said to Insider.

“Maybe Coca-Cola and Pepsi will fight over their logo and reclaim over each other.

“I’m trying to achieve something that can democratise access to space and allow for decentralised participation – Hopefully, people don’t waste money on something inappropriate, insulting or offensive.”

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