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3rd August 2016
10:26am BST

Flossing might not be sexy but it is big business and the global market is predicted to reach $2 billion dollars by next year.
Perhaps unsurprisingly Time.com reported that the studies into the effectiveness of flossing have been both designed and funded by companies which produce dental floss.
The Irish dental association still advises that, 'it is important flossing is carried out correctly, and regularly, at least once a day'. Whether they change their recommendation remains to be seen.

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