The semi-finalists for the Maximum Media Social Media Awards 2015 are announced

The semi-finalists for the Maximum Media Social Media Awards 2015 have just been announced.

The Sockies are entering their fifth year and Maximum Media are proud to come on board as the main sponsors. The finalists will be announced on May 11th and the ceremony itself will take place at the RDS Concert Hall on June 3rd.

Without any further ado, the semi-finalists are:

Facebook Categories:

Use of Facebook by a Small Business (In-House team managed)

• BabyBoo.ie – fb.com/babyboo.ie
• LovelyBeards.com – https://www.facebook.com/LovelyBeardsGroup
• Why Weight Ireland – www.facebook.com/whyweightireland
• GoCar Ireland – https://www.facebook.com/GoCarIreland
• Michael Wall Bespoke – www.facebook.com/MichaelWallBespoke
• Euronics Ireland – https://www.facebook.com/euronics.ie
• www.RareIrishStuff.com – https://www.facebook.com/RareIrishStuff
• HairyBaby.com – https://www.facebook.com/HairyBabyTees
• So Sell it – https://www.facebook.com/SoSimpleSoSellit?ref=hl

Use of Facebook by a Medium+ Business (In-House team managed)

• Cow & Gate (Danone Early Life Nutrition) – https://www.facebook.com/CowandGateIreland
• The Organic Supermarket Ltd – https://www.facebook.com/TheOrganicSupermarket
• Irish National Stud & Gardens – https://www.facebook.com/IrishNationalStud
• The Maxol Group – www.facebook.com/maxol
• The AA – www.facebook.com/AAWeatherWatch
• GoBus.ie – www.facebook.com/gobusgalway
• Iarnród Éireann – https://www.facebook.com/iarnrodeireann/
• Milupa (Danone Early Life Nutrition) – https://www.facebook.com/MilupaIreland
• Sam McCauley Chemists – https://www.facebook.com/sammccauleychemists?ref=hl
• Aptaclub (Danone Early Life Nutrition) – https://www.facebook.com/AptaclubIreland
• Tour America – https://www.facebook.com/TourAmericaTV
• First 1000 Days (Danone Early Life Nutrition) – https://www.facebook.com/First1000DaysIreland
• Mr.Price – https://www.facebook.com/MrPriceIre

Use of Facebook by a Business/Brand (Agency Run)

• McCain Ireland – https://www.facebook.com/MccainIreland?fref=nf
• Ford Ireland – https://www.facebook.com/fordireland
• Mediavest for SPAR Ireland – https://www.facebook.com/SPARIreland
• The National Lottery – www.facebook.com/nationallotteryireland
• Samsung Ireland – https://www.facebook.com/SamsungIreland
• Tesco Mobile Ireland – www.facebook.com/tescomobileireland
• Brennans Bread – https://www.facebook.com/BrennansBread
• Radical | Littlewoods Ireland – https://www.facebook.com/LittlewoodsIreland
• Universal Pictures, Aviva/Focus Ireland – https://www.facebook.com/UniversalPicturesIreland
• MediaVest and Radical – https://www.facebook.com/RSAIreland
• Glanbia – Mooju Flavoured Milk – https://www.facebook.com/MoojuFlavouredMilk
• Pedigree Ireland – https://www.facebook.com/pedigreeireland

Use of Facebook by a Media Organisation

• Dublin’s 98FM – www.facebook.com/98fm
• SPIN South West – https://www.facebook.com/SPINSouthWest
• RTÉ Operation Transformation – https://www.facebook.com/pages/Operation-Transformation/227109470920
• Cork Independent – https://www.facebook.com/corkindependent
• Dreamwedding.com – https://www.facebook.com/dreamweddingcom
• RTÉ – The Sunday Game – www.Facebook.com/thesundaygame
• Independent.ie – www.facebook.com/Independent.ie
• Galway Advertiser – www.facebook.com/GalwayAdvertiser
• BreakingNews.ie – https://www.facebook.com/breakingnewsire
• Irish Examiner – https://www.facebook.com/irishexaminer

Use of Facebook by a Non-Profit/Organisation

• Aware non-profit – https://www.facebook.com/AwareIreland
• Triathlon Ireland – https://www.facebook.com/triathlonireland
• Dublin Zoo – www.facebook.com/dublinzoo
• EIL Ireland – http://www.facebook.com/EILInterculturalLearning
• Chernobyl Children International – https://www.facebook.com/ChernobylChildrenInternational
• UCC Students’ Union – https://www.facebook.com/UCCSU
• Dogs Trust Ltd – https://www.facebook.com/DogsTrustIrelandOnline
• Western Development Commission https://www.facebook.com/Yeats2015
• The Down Syndrome Centre – www.facebook.com/downsyndromecentre
• ALONE – https://www.facebook.com/ALONEIreland
• Maree Athletics Club – www.facebook.com/mareeathleticsclub
• Irish Autism Action – https://www.facebook.com/Irishautism?ref=tn_tnmn
• University College Cork – https://www.facebook.com/universitycollegecork

Twitter categories:

Best Business Twitter account – Agency Run – Reserved

• Vita CoCo – https://twitter.com/VitaCocoIE
• Littlewoods Ireland – https://twitter.com/littlewoodsirl
• Samsung Ireland – https://twitter.com/samsungireland
• The Westbury Hotel – https://twitter.com/WestburyDublin
• Universal Pictures – https://twitter.com/Universal_Irl

Best Business Twitter account – In-House Run – Sponsored by Kantar Media

• O’Mahony’s Booksellers – https://twitter.com/omahonysbooks
• Irish Examiner – https://twitter.com/irishexaminer/
• GoCar Ireland – https://twitter.com/GoCarIreland
• Aer Lingus – www.twitter.com/aerlingus
• The Maxol Group – www.twitter.com/themaxolgroup
• Lidl Ireland – https://twitter.com/lidl_ireland
• Iarnród Éireann – https://twitter.com/irishrail
• Dublin’s 98FM – www.Twitter.com/98fm
• Aura Sports and Leisure Management – https://twitter.com/AuraDundalk
• GoBus.ie – www.twitter.com/GobusGalway
• AA Roadwatch – http://twitter.com/aaroadwatch/
• Michael Wall Bespoke – https://twitter.com/diamondsirl

Best Non-Profit/Organisation Twitter account

• SERVE – www.twitter.com/SERVE_ie
• The Undergraduate Awards – @UndergradAward
• Yeats 2015 – http://twitter.com/yeats2015wb.
• Dogs Trust Ltd – https://twitter.com/DogsTrust_IE
• Irish Autism Action – https://twitter.com/Irishautism
• EIL Ireland – http://twitter.com/#!/EILIreland
• Chernobyl Children International – https://twitter.com/Chernobyl?lang=en
• Tyndall National Institute – https://twitter.com/TyndallInstitut
• University College Cork – https://twitter.com/UCC
• The Wheel – http://twitter.com/The_Wheel_IRL
• Enterprise Ireland – https://twitter.com/entirl
• Houses of the Oireachtas – https://twitter.com/oireachtasnews

Best Business Twitter Campaign

• Centra – https://twitter.com/CentraIRL
• Gas Networks Ireland – Tommy McAnairey – https://twitter.com/GasNetIrl
• Mediavest for SPAR Ireland – https://twitter.com/SPARIreland
• Dublin Zoo – www.twitter.com/dublinzoo
• HSE – https://twitter.com/littlethingshub
• AIB – https://twitter.com/aib_gaa
• Galaxy – https://twitter.com/Galaxy_ie
• M&Ms (Mars Ireland) – www.twitter.com/mms_ire
• City Sense – https://twitter.com/citysensedublin

Mobile Categories:

Best Mobile App

• Kilkenny Design Workshops
• Houses of the Oireachtas
• Fingal County Libraries
• Design & Crafts Council of Ireland
• In the Current
• World Rugby – Laws of Rugby
• Dublin Castle Mobile Tour

Best Use of Instagram

• Sportswomen.ie
• Independent.ie
• Foody’s Pharmacy
• Irish Design 2015
• Concern Worldwide
• LovelyBeards.com
• Irish National Stud & Gardens
• Aviva Ireland
• AIB
• Popdeem

SME/Business Categories:

Best Blog of an SME – Reserved

• Tour America – http://www.touramerica.ie/blog/
• Sexsiopa.ie – http://sexsiopa.ie/blogs/sex-siopa
• True Romance Weddings – http://blog.trueromanceweddings.com
• Cuckoo Events – http://cuckoo.ie/blog/
• Chill Insurance – https://www.chill.ie/blog/
• Wayne Denner – http://waynedenner.com/blog-posts/
• LovelyBeards.com – www.lovelybeards.com
• The Organic Supermarket – https://www.organicsupermarket.ie/blog/
• E.D. Estimating – http://www.edestimating.ie/blog/
• Stint Ireland – http://www.stintireland.com/blog/
• Phorest Salon Software – www.phorest.com/blog
• So Sell it – http://sosellit.ie/blog/

Best Use of Social Media by an SME – Sponsored by Blacknight

• Galway Advertiser
• Tour America
• Why Weight Ireland
• Stint Ireland
• E.D. Estimating
• Cuckoo Events
• Idaho Café
• www.RareIrishStuff.com
• Aura Sports and Leisure Management
• Immigrant Council of Ireland
• GoBus.ie
• Phorest Salon Software

Other Categories:

Best Use of Social Media by State Body – Sponsored by SENSORPRO

• Fingal County Libraries
• Irish Defence Forces
• Iarnród Éireann
• Bord Bia
• RTÉ
• An Garda Síochána
• Houses of the Oireachtas
• Western Development Commission
• Road Safety Authority
• University College Cork

Customer Care using Social Media (Integrated) – Reserved

• Aura Sports and Leisure Management
• Iarnród Éireann
• RTÉ
• Three Ireland
• KBC Ireland
• Ireland West Airport Knock
• Europcar Ireland
• GAAGO
• Ford Ireland
• UPC Ireland
• GoBus.ie
• Electric Ireland

Best Experimental Format (Vine, Whatsapp, Snapchat)

• Electric Ireland
• Aer Lingus
• SPIN South West
• Independent.ie
• Immigrant Council of Ireland
• Republic of Telly
• UCC Students’ Union
• Dublin’s 98FM
• Life Style Sports
• Tyndall National Institute
• Universal Pictures
• Right Track Media

Best Video/Video Campaign (non broadcast)

• AIB – AIB GAA – #TheToughestTrade
• Clisare – Irish Bucket list
• Dublin’s 98FM – 98FM Best of Dublin Awards
• Toyota Ireland – #GoFunYourself – Toyota Ireland
• Club Orange (Britvic) – The Best Bits
• Universal Pictures, Aviva/Focus Ireland – #EducationMatters – Aviva Ireland and Focus Ireland
• Laya Healthcare – A series of videos on online safety from Laya Healthcare
• Mediavest for Aviva Ireland (Best use of video – Mediavest & Javelin) – Void Ignore
• Samsung Ireland – #GALAXYAlphaStyle
• Toyota – Toyota – #WhatDrivesYou
• Lidl Ireland – Lidl Mother’s Day Surprise
• Gala Retail – Gala – Talking Lettuce
• Vizeum & Largo Foods – KING crisps, “Make it superior with KING”
• Aptaclub (Danone Early Life Nutrition) – Aptaclub – “The One Thing”
• Lidl Ireland – Lidl Valentine’s Lingerie Prank
• 81 Media – BallinEurope – 2014 FIBA Basketball World Cup
• The Down Syndrome Centre – The Down Syndrome Centre video
• Final Boss Media – THIS VIDEO WILL CHANGE YOUR LIFE (Craic Addicts / Channel 4)
• Meteor – Meteor Christmas LTD Vs Christmas Unlimited
• Bord Bia – Bloom is Happy

Campaigns:

Best Integrated (cross platform) Social Media Campaign – Sponsored by Cloud90

• KBC Student Current Account – KBC Student Current Account
• Bacardí #TryStopMe
• Bram Stoker Festival – Bram Stoker Festival
• Life Style Sports – 6 Nations 2015
• Dublin Zoo – Dublin Zoo – Dublin Elephants
• Dogs Trust Ltd – #canaldogs
• Meteor – Meteor Christmas LTD Vs Christmas Unlimited
• Irish Defence Forces – Defence Forces Recruitment
• Electric Ireland – Powering Kindness 2015
• UCC Students’ Union – #LetUsStudy – UCC Library Protests
• McDonald’s Ireland – McDonald’s Free Breakfast Friday
• Tayto “More Than Just a Crisp” – Mr Tayto: More Than Just A Crisp
• Toyota Ireland – #GoFunYourself – Toyota Ireland
• M&Ms (Mars Ireland) – Ms Green
• AIB – AIB GAA – #TheToughestTrade
• SPIN South West – # SPINCrescentSelfie
• Radical | Littlewoods Ireland – #WinYourChristmasList for Littlewoods Ireland.
• Kildare Village (Value Retail) – Step into the Story
• Audi Ireland – Driving Audi forward, launching the A3 e-tron at the #WebSummit
• KBC Ireland – KBC Credit Card Campaign

Best use of Realtime Marketing

• Mediavest for SPAR Ireland – SPAR Ireland #UnderTheTree Twitter Tree
• HB Ice Cream – #HBGoodbyeSerious
• Bank of Ireland Business Lift – Bank of Ireland Business Lift
• AIB – AIB GAA – #TheToughest Trade
• Mediavest for Aviva Ireland (Best use of video – Mediavest & Javelin) – Aviva Stadium Ireland vs. England
• Audi Ireland – The Audi A3 e-tron at the heart of 2014 Web Summit
• Mental Health Ireland – First Facebook Photo – Donation to Mental Health Ireland
• Laya Healthcare – Laya healthcare ‘Icebreaker’ Twitter competition.
• Radical | Littlewoods Ireland – #WinYourChristmasList for Littlewoods Ireland.
• Centra – World Cup Pizza
• Samsung Ireland – The Leinster Rugby Fan Voice
• Barnacles Hostels – Paddy’s Day

Zero Budget Social Media Campaign

• www.RareIrishStuff.com – Rare Irish Stuff – Halloween 2014 Campaign
• Barnacles Hostels – Paddy’s Day
• UCC Students’ Union – #LetUsStudy – UCC Library Protests
• Four Star Pizza – 50 Shades of Google Search
• Kilmacud Crokes GAA Club – Faces behind the Purple & Gold
• City Sense – City Sense
• The Down Syndrome Centre – #Donate21
• Aer Lingus – Movember – “Donate to Des”
• Irish Autism Action – Blue Nose Day, April 27th, 2014
• Britvic Ireland – A Careful Whisper: Launching Club Zero
• AA Roadwatch – Roadwatch25
• Enterprise Ireland – Enterprise Ireland Start-Ups
• An Garda Síochána – ‘The great rear axle differential welding debate 2015′