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Movies & TV

10th Feb 2014

Block Booking: LEGO took over a whole ad break last night and it was amazing

Vinnie Jones in LEGO format? We're sold

JOE

Vinnie Jones in LEGO format? We’re sold

The build up to the LEGO movie is really kicking off, and in celebration of the fact that it will hit our screens on February 14th, they made a very special ad break last night on ITV during Dancing on Ice. We weren’t watching…we swear.

Anyway, the ads were given the LEGO treatment, including the British Heart Foundation’s ad with Vinne Jones, and a Confused.com advert featuring Brian the robot and a bunch of trustworthy looking youths hanging around with their cars.

Needless to say we’re looking forward to the movie itself, as it may well be the greatest thing that we’ve ever seen.

Hat-tip to Gizmodo

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