People are loving a new advert for ham set to the tune of ‘Come Out, Ye Black and Tans’

"Come out you other hams, come and face me ham-to-ham."

The purpose of all marketing campaigns is to get attention and when it comes to the latest advert for Brady Family Ham, it's definitely memorable. Ever since 1978, the company from Kildare have been committed to producing the finest traditional Irish ham and they're embracing a trad classic in their latest advert. Gerry Adams nearly called his most recent cookbook 'Come Out You Rack Of Lamb' but the Brady Family have fully embraced a beloved rebel song made famous by The Wolfe Tones. We're pretty confident that the following lyrics are going to be lodged in your brain for the next few days. "Oh, Brady Family Ham, well it is your only man. Cured for three whole days and there's no added water. Sure, it's cooked from one pork joint, unlike others -  that's the point! It tastes just like the ham baked by your mother. Come out you other hams, come and face me ham-to-ham." Genius. Take a look at the whole thing below. https://www.youtube.com/watch?v=AVrHlxYXsmc Clip via BradyFamilyHam The tune has certainly made an impression on those who have heard it. https://twitter.com/hannah_mcgagh/status/1105542044842426373 https://twitter.com/QueenAnnieRoseQ/status/1105576537749929984 https://twitter.com/clairebp7/status/1105579086850809856 https://twitter.com/DermotKeyes/status/1105611091902693381 https://twitter.com/Ciaran_O/status/1105611030506491904 https://twitter.com/redlemonader/status/1105599424368177152 https://twitter.com/Ciara_BK/status/1105598355751821315