Diageo Job Cuts Put 150 Irish Roles At Risk

What is behind the Diageo job cuts?

Lewis, a former Tesco chief executive nicknamed “Drastic Dave” for his aggressive approach to costs, took the Diageo job in January. The move follows weaker sales and profits: on Thursday the company reported a 3% decline in net sales to $19.6 billion (€16.98 billion) for the year to June, with revenues having hit a decade low at the end of 2025.

The wider alcohol market has been squeezed as consumers drink less and grapple with the cost of living. In June, Diageo had already informed staff that a number of Irish jobs would go as part of its restructuring, and the latest overhaul, which The Journal reported, sharpens the focus on where those savings will fall.

It is an uneasy backdrop for a company whose pints of Guinness remain a symbol of Ireland at home and abroad. It also lands amid a difficult stretch for Irish employers, following job cuts at Aer Lingus earlier in the year.