David Beckham named Irish men's biggest style icon in Jacamo survey
An Irish fashion survey carried out by Jacamo, the male fashion website and catalogue has revealed that David Beckham is Irish men’s top style icon.
The LA Galaxy midfielder garnered 42 per cent of the vote, followed by Irish rugby captain Brian O’Driscoll at 23 per cent.
The Jacamo menswear survey was conducted to discover Irish men’s attitudes and habits towards clothes and launch Jacamo’s Spring/Summer 2011 collection, which recently featured in a JOE gallery.
The survey showed that that 70 per cent of Irish men buy their own clothes and for those who don’t, the fashion purse strings are typically held by a wife (39 per cent) or partner (27 per cent) that does their clothes shopping instead.
The survey also found that 32 per cent of Irish men buy clothes every few months and 30 per cent of men only buy when they need to
Interestingly, 77 per cent of men buy high street fashion and a mere 34 per cent of them surveyed use the internet for their clothes shopping. What isn’t a surprise is that nearly a quarter of Irish men’s mothers buy their clothes for them (23 per cent).
The research, which was conducted nationwide in late 2010 with 600 people surveyed, found that Limerick men spend the most amount of money on clothes.
39 per cent of Limerick folk spend over €100 on clothes per month, compared with only 3.5 per cent of Dublin men, 12 per cent of Cork men and 13 per cent of Galway men.
This coincides with the statistic that Limerick men are the principal purchasers of designer labels. A massive 47 per cent of Limerick men spend on designer clothes compared to just 13 per cent of Waterford men, 18 per cent of Dublin men, 24 per cent of Cork men and 18 per cent of Galway men.
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