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03rd Mar 2021

New survey shows 40% of people in Ireland bought from Amazon UK this year

Stephen Porzio

The online retailer’s popularity doesn’t seem to be waning despite Brexit.

Even with the challenges brought on by Brexit, 40% of people in Ireland have bought products from Amazon UK in the first two months of this year, according to a new survey.

The study carried out by Goosed.ie – which surveyed over 250 internet users at random – discovered that despite the new customs charges and potential shipping delays, the online retailer still remains a favourite for Ireland.

It also found that 48% of 25 to 34-year-olds said they bought from Amazon UK since Brexit, though that figure drops to just 28% for those aged 18 to 24.

While the shift to online shopping during a pandemic is to be expected, less predictable is the continued dominance of Amazon UK, claims Goosed.

Many expected price hikes and delays in deliveries from the UK shopping site but the reality is somewhat different.

Editor of Goosed.ie, Marty Meany, said in a statement: “Amazon has, whether fortunately or unfortunately, handled Brexit quite well.

“Their checkout process is clear and painless. Amazon’s delivery process is better than ever. I’ve had orders placed on Saturday delivered on a Monday.

“Love them or hate them, Amazon is setting the bar for online trading with a wide selection of products and low prices”.

Another recent survey from PayPal supports this experience, with 88% of online shoppers in Ireland stating they’ve bought from abroad in the past year, citing price and range of choice as motivating factors.

Meany said this is no surprise, adding: “Irish shoppers will do their absolute best to support the fantastic efforts of businesses and retailers to stay afloat during the pandemic.

“However, they’re also savvy enough to shop around to save money and get a wider range of products.”

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