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15th June 2023
03:22pm BST

"Jim Gavin, Director of People and Operations in the Irish Aviation Authority, is a speaker on leadership and motivation. He references motivational theorists such as Douglas McGregor and Abraham Maslow."The question goes on to ask:
"(A) Outline, giving an example, how a business manager could use each level of Maslow’s Hierarchy of Needs to motivate their staff. "(B)Explain three implications for a manager of adopting a Theory Y approach to management. "(C) (i) Distinguish between enterprise and management. "(ii) Discuss two benefits of planning as a management activity."For those who would have struggled with that question, McGregor was an American management professor and is best known for his theories known as Theory X and Theory Y. These propose that managers' assumptions about human nature and behavior determine how they manage their employees. For example, Theory X is based on negative assumptions regarding the typical worker. It assumes that they have little ambition, avoid responsibility and are individual-goal oriented. Theory Y, meanwhile, is rooted in positive assumptions regarding typical workers. Under this theory, managers assume employees are internally motivated, enjoy their job and work to better themselves without a direct reward in return. In terms of American psychologist Maslow, he proposed Maslow's hierarchy of needs - a theory for understanding the motivations for human behavior. The idea is often portrayed in the shape of a pyramid, with the largest and most fundamental needs of humans at the bottom, followed by the need for self-actualisation and transcendence at the top. If you know, you know. Read more:
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